The Portfolio Life with Jeff Goins

Why does anyone buy anything?

Because the cost of not having it is greater than the cost of acquiring it.

This is true for almost everything but especially for sales and marketing.

If you want to thrive as a creative professional, you need to understand what it takes for someone to buy from you.

Otherwise, you just might starve.

Full shownotes:

Direct download: PDS_7.mp3
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