The Portfolio Life with Jeff Goins

Often, we think the way to stand out from the pack is to be better. And sometimes that is the answer: to become an improved version of who you were yesterday, to do what the “other guy” is doing with a few added features.

However, this is often a losing strategy, as you are making iterative improvements on someone else’s work. A better way to become world-class at what you do is to change the game completely.

Don’t be better; be different. 

Direct download: BE_Different_not_better.mp3
Category:general -- posted at: 4:00am CST

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